I'm Cody. I write them, I'm the guy in them, I edit them. One creative voice, end to end — for brands like Segway, Anker, and Oakcha, out of a small studio in Batteaux Creek, Ontario.
I don't make ads. I make the thing your audience would have scrolled past — except this time, with your product in it.
Categories worked Fitness, wellness, mobile gaming, DTC fragrance, dating, productivity, telehealth, consumer electronics, and lifestyle apps.
Not the whole roster — three projects that show what I do when given the room.
A B-roll spot with voiceover, built around the moment a fragrance becomes a memory — not a list of notes. Brief said don't sound like a perfume ad. The cut they tested went into evergreen and stayed.
Two product concepts in one studio day — the Drift sound machine and Serene Scent diffuser. Four hook variants per product, built to feel like real content, no "as seen on TV" energy. Brief said don't make it feel like an infomercial. It didn't.
Testimonials that don't read like ads, for a dating app trying not to look like a dating app. The cuts that worked best were the ones that didn't try to be ads at all — the moments where the person on camera forgets there's a script.
Full case decks — brief, hooks tested, what worked, what didn't — available on request.
Real brands, real products, me on camera — written, shot, and edited in-house. Tap any one to watch. Fragrance to apps to mobile games to premium hardware, one creative voice across all of it.
Under a minute. Every brand, every hook. The reel does what a 30-minute call can't — show you who you're hiring before you spend a dollar.
I started doing this because every ad I was ever in felt fake. Not the products — the delivery. Someone else's words coming out of my mouth, awkwardly. Re-shoots because the line didn't sound natural. The brand wondering why the ad wasn't converting. Because nothing about it sounded like a person.
So I started writing my own scripts. Then editing my own cuts. Now I do all three for brands I'd actually buy from — from a small studio in Batteaux Creek, with a tripod, an FX3, a DJI mic, and a laptop.
What I sell isn't UGC. It's the ad that looks like the content your audience already scrolls past — because it's the same person making both. One hire. One creative voice. Five days, brief to final cut.
Right now I'm 50 days deep into posting every single day — a live test of the system I use for my own brands. The work, the reflections, the actual numbers, all public. If you want to see what daily creative discipline looks like in 2026, follow along.
If your brand's a fit, you'll hear from me within a day. If it's not, I'll tell you that and save us both the call.
Strive-certified personal trainer. Schwinn-certified spin instructor. F45 coach. When I'm on camera talking about your supplement, your app, your protein — I'm not faking it. The certs are real and on file.
No agency middleman. No "we'll loop in the editor." You brief me, I write the scripts, I show up on camera, I cut it, I send it back. One person, one voice, zero phone tag.
I post fitness, wellness, and men's content daily. The ads I make look like the content my audience already scrolls past — because it's the same person making both. That's why they don't get scrolled past.
Half-hour call. We figure out the product, the audience, the angles. You ship me the goods.
Hooks, scripts, shot list — all in a shared doc. You leave comments. I make the changes.
iPhone 17 Pro or FX3 depending on the vibe. DJI lavs, professional lighting, no crew.
Cut, captions, sound, color. First pass lands in your Frame.io for notes.
Final edit plus all the raws. You can drop it into ad manager that afternoon.
Thanks so much for working with us on this. The footage you sent in was super great.
A creative partner without the agency markup. Every option bakes in the raw files and paid-social rights most creators charge extra for — all written, shot, and edited by one person. USD. No bidding, no haggling.
One ad that actually converts pays for the whole package. Agencies bill 3–10× this for the same job — and take weeks. Here it's days, and you own every frame, forever.
Test me with one. Low risk, fast answer.
One ad is a guess. Three is a test.
Your always-on creative engine.
If your first concept doesn't beat the best ad you're already running, the next one's on me — reshot, re-edited, no charge. I only win when your numbers do. That's the whole pitch.
Trusted by Segway, Oakcha, Anker & 40+ brands · I take only a handful of briefs a month, so nothing gets phoned in.
Exclusive whitelabeling, dedicated weekly shoot days, or a multi-brand parent program? Tell me what you're trying to do — we'll scope it.
Talk through a custom scope →Saves us both the kickoff call. The work isn't good when I don't believe it.
If your brief touches any of these — tell me upfront. I'll point you to someone who can.
Seven things I believe about ads — that nobody in this industry seems to want to say out loud.
The hook is everything. The other 28 seconds are craft. Most ads die because the first two seconds didn't earn the next four.
If you can't say it to a friend at a bar, it doesn't belong in the script. Marketing voice is the sound of getting scrolled past.
Three good variants beat one perfect one. You don't know which hook wins until you test. Let the media buyer be right.
The face is the trust. That's the whole thing. It's why brands keep hiring the same creators — and why a deepfake will never beat a person who actually uses the product.
The ad that looks like an ad gets scrolled. The ad that looks like the content your audience already watches gets watched, saved, and acted on. That's the whole game.
If I can't read the ingredient list, I can't shoot the ad. Same goes for the claim, the source, the lab result. The cred earns the line.
Whitelabeling won't fix bad writing. A weak script run through a real face still reads weak. The script comes first, every time.
The same eye I bring to brands, pointed at my own. A first small drop of essentials is in the works — built, not dropshipped. Want first access before it's public?
Get on the list →The stuff brands actually want to know before sending a brief — answered straight, no sales voice.
No markup, no account manager, no telephone game. You brief me, I write it, I'm in it, I cut it, I send it back — one voice the whole way through. That's exactly why the ads sound like a person instead of a committee.
Yes — every raw file and every final cut, yours forever, on every channel. No surprise re-licensing, no usage clock running out mid-campaign. It's baked into every edition, not an upsell.
Five days brief-to-final on a single ad, 48-hour rush on Scale. I only take a handful of briefs a month, so yours isn't sitting in a queue behind ten other brands.
If your first concept doesn't beat the best ad you're already running, the next one's on me — reshot, re-edited, no charge. I only win when your numbers do.
Yes. You set the voice, the claims, and the guardrails up front and I write to them. The face stays real; the message stays yours. That's the part a deepfake or a stock creator can't fake.
A half-hour call, the product in my hands, and whatever you're already running so I can beat it. NDA? Send yours, or I'll send mine. Then we're shooting.
Tell me about your brand in 60 seconds. I read every brief myself and reply within a day. No funnel, no auto-reply.
Currently building in public — 50 days of daily posting, every Reel scripted, every cold DM tracked, every result published. Subscribe for the monthly tactical breakdown of what actually moves the needle. No spam, no funnel. Unsubscribe in one click.